Why Lord of the Rings you ask? Simple. There is going to be a Hobbit movie. A prequel to Lord of the Rings. (Though techinacaly, the Hobbit was a childern's book written first) LEGO usually gets a license for a new movies, usually G - PG-13. Now, while I agree that a Pokemon Theme would be amazing, I belive Mega Bloks has it. BTW, Lord of the Rings is much better. :) ~8ball And the AFOLs like it.